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Las Vegas dumps flashy logo after less than a year

The City of Las Vegas has dumped its flashy new logo after less than a year.

The logo adorned signs, promotional materials, work attire, staff business cards, email signatures, vehicles and equipment.

It cost the city roughly $20,000 to develop and trademark.

Now, the city is pivoting back to the official city seal.

City Manager Scott Adams said a fun logo doesn’t carry with it the gravity the city seal does.

Adams doesn’t estimate there will be much of a cost to the city to transition back to the seal, because the city will re-brand things as they’re retired and replaced.

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