SLS rebranding to Grand Sahara Resort?
 
SLS rebranding to Grand Sahara Resort?

SLS Las Vegas used to be the Sahara, which opened in 1952 as a $5.5 million, Moroccan-themed resort 1959: A convention hall on the north side of the Sahara is added as well as a 127-foot sign. 1959: Comedian Don Rickles makes the first of many appearances in the Casbar lounge. George Burns also appears in the Casbar lounge. 1961: Del Webb acquires the Sahara through a stock transaction involving 1.5 million shares in the Del Webb Corp. valued at about $12 million. The Sahara adds a $5 million, 24-story skyscraper with 400 rooms, bringing its total to more than 800. 1964: Stan Irwin, the Sahara entertainment director, brings The Beatles to Las Vegas. They perform at the Las Vegas Convention Center and stay at the hotel. 1982: Paul Lowden buys the Sahara for $50 million. 1988: A 26-story tower is added, bringing the room total to 1,500. Lowden expands the casino area and opens a new race and sports book. 1995: Bill Bennett buys the Sahara for $193 million, including 39 acres west of the Strip. 2007: SBE Entertainment and Stockbridge Real Estate buy the Sahara for between $300 million and $400 million. 2011: The Sahara closes 2017: The Meruelo Group announces it had agreed to buy the struggling SLS Las Vegas from Stockbridge Capital Group

Reno businessman plans $100M investment to revitalize SLS
 
Reno businessman plans $100M investment to revitalize SLS

Reno businessman plans $100M investment to revitalize SLS. Alex Meruelo will invest to revitalize the SLS Las Vegas after the Nevada Gaming Commission approved his acquisition. Meruelo told the commission Thursday that he would be able to make the property profitable by investing in the upgrades and redesign. “The capital investment is something that will make a dramatic impact. Things are already turning around, and I am very optimistic,” he said.

Reno businessman plans $100M investment to revitalize SLS
 
Reno businessman plans $100M investment to revitalize SLS

Reno businessman plans $100M investment to revitalize SLS. Alex Meruelo will invest to revitalize the SLS Las Vegas after the Nevada Gaming Commission approved his acquisition. Meruelo told the commission Thursday that he would be able to make the property profitable by investing in the upgrades and redesign. “The capital investment is something that will make a dramatic impact. Things are already turning around, and I am very optimistic,” he said.