Super Bowl ads: Eminem, Darth Vader, catering dogs

By THE ASSOCIATED PRESS

February 6, 2011 - 10:01 pm

Super Bowl Advertising

In the Super Bowl of advertising, Justin Bieber replaced Ozzy Osbourne and Joan Rivers became a GoDaddy girl. But a pair of commercials by automakers took the early trophy for online buzz.

A two-minute ad for Chrysler starring Eminem and a Volkswagen ad featuring a mini-Darth Vader that went viral before it even aired were two of the most talked-about spots during advertising’s big night, Super Bowl XLV, in which Green Bay Packers defeated the Pittsburgh Steelers 31-25.

Kansas City Chiefs quarterback Patrick Mahomes (15) holds the Vince Lombardi Trophy after winni ...

List of back-to-back Super Bowl winners includes Las Vegas visitor

By Todd Dewey / RJ

September 24, 2024 - 7:00 am

Teams have won back-to-back Super Bowls nine times in NFL history. The Chiefs are attempting to become the first team to win three straight this season.

Kendrick Lamar arrives at the MTV Video Music Awards, on Aug. 27, 2017, in Inglewood, Calif. (C ...

Rap megastar will headline the 2025 Super Bowl halftime show

By Jonathan Landrum Jr. AP Entertainment Writer

September 8, 2024 - 11:04 am

Kendrick Lamar will pop out on the NFL’s biggest stage next year.

St. Louis Rams quarterback Kurt Warner, right, gets a hug from Rams coach Dick Vermeil after th ...

Who are the biggest betting long shots to win the Super Bowl?

By Todd Dewey / RJ

August 15, 2024 - 6:00 am

Here are the seven biggest betting long shots to win the Super Bowl, according to Sportsoddshistory.com, which has tracked Super Bowl odds dating to 1977.

Bettor needs NHL team to lift Cup to cash 3-leg parlay for $584K

By Todd Dewey / RJ

June 6, 2024 - 12:38 pm

One BetMGM bettor needs the Edmonton Oilers to defeat the Florida Panthers in the Stanley Cup Final to cash a three-leg parlay worth almost $600,000.

Not by the book?: Super Bowl tix for library officials may have violated district policy

By Jessica Hill and Taylor R. Avery / RJ

May 20, 2024 - 9:56 am

Two top library district employees accepted free Super Bowl tickets worth thousands of dollars and requested a third ticket, potentially violating conflict of interest policy.

Los Angeles Lakers forward LeBron James, right, drives as Oklahoma City Thunder guard Shai Gilg ...

Bettor needs team to win NBA title to turn $100 parlay into $1.7M

By Todd Dewey / RJ

April 17, 2024 - 6:01 am

The bettor placed a $100 parlay in May on the Rangers to win the World Series (22-1), the Chiefs to win the Super Bowl (6-1) and a team to win the NBA title at 70-1.

Tourists spent big money in Las Vegas during F1. Was it more than Super Bowl 58?

By Richard N. Velotta / RJ

April 10, 2024 - 6:37 pm

Tourist volumes have been on a steady climb since the pandemic and those visitors are spending more than they ever have.

Kansas City Chiefs head coach Andy Reid celebrates their victory over the San Francisco 49ers i ...

Super Bowl’s record TV ratings increase after custom survey

By Mick Akers / RJ

February 23, 2024 - 11:59 am

The TV broadcast for Super Bowl 58 at Allegiant Stadium was watched by nearly two-thirds of Americans, according to a custom Nielsen survey commissioned by the NFL.