The Illusion of Beauty

When TIGI Colour decides to unveil a new line of hair color, product line sheets and pamphlets won’t do. TIGI has to do it with a hair show, replete with a magician, five humongous screen televisions, hundreds of hair stylists and models galore. The Illusion Hair Show dazzled the audience with its plethora of punk colors followed by ratted out hair that literally smoked. Marie Antoinette wannabes sauntered down the runway donning new color for today. And magical themes ran through the entire show as models disappeared and reappeared, reminding everyone that color can change that quickly.

REVIEW-JOURNAL

Special effects created this smoke-filled look. Photos by Duane Prokop/Review-Journal An assortment of models wearing looks inspired by Snow White and Cinderella show off new TIGI hair colors. Hair reminiscent of the Harajuku girls walked the runway. Exaggeration of pigment, and clothing, helped show the audience the new intense colors. Even the makeup — splashes of paint — accentuates the hair color. Sooty makeup and charred hair wrapped up the evening. The outfit says 17th-century France, the hair highlights the intense purples of today.